Millions of new websites are built with no coding knowledge thanks to the use of CMS (shortened version for content management system), allowing easy access and collaboration across multiple users.
This CMS market share statistics roundup should provide you with a better understanding of the CMS landscape, shifts in popularity of specific platforms, and the number of websites built with one.
Let’s dive right in.
Key Findings
- Roughly 70% of active websites – that is, sites with meaningful, publicly available content – use a content management system (CMS).
- WordPress retains a vast majority of the CMS market, with a usage share of 61.3%, followed by Shopify (6.7%) and Wix (5.2%).
- Wix is the fastest-growing CMS, showing 1,633% market growth between January 2015 and April 2025.
- Across 10,000 top sites ranked by traffic, WordPress (54.3%) and Drupal (8.5%) are most commonly used for website content management.
What Are the Most Popular CMS Platforms by Market Share? 👨💻
Over half (about 70%) of all websites use a publicly known CMS (Content Management System). 1
With roughly 897 CMSs to choose from, 73.2% of the market is controlled by three leading players: WordPress, Shopify, and Wix. 1
Here’s a complete list of the most common content management systems, including information on market share and usage rates across all websites:
WordPress Market Share
- WordPress maintains the largest CMS market share of 61.3%. 1
- Across all websites, the WordPress usage rate hit 43.5%, meaning it powers nearly half of all the websites worldwide.
- Recent estimates suggest 30,462,105 live websites use WordPress. 2 When including both live and historical websites, the number of websites powered by WordPress reaches 66,524,301. 3
Shopify Market Share
Wix Market Share
Squarespace Market Share
- Squarespace claims a 3.3% market share across websites that use publicly available CMS. 7
- Squarespace is used by 2.3% of all websites.
- About 4,116,503 currently use Squarespace. It is predominantly used in the US and UK – with a combined 3,386,133 websites powered by Squarespace in the two countries. 8
Joomla Market Share
Webflow Market Share
CMS Market Share History 🦖
WordPress has grown its market share from 59.8% at the start of 2014 to a peak of 65.2% at the start of 2022. As of April 2025, it sits at 61.3%. Despite the slight dip in recent years, it still ranks as the most widely used content management system by far. 17
Shopify has shown robust growth with an increase in its CMS market share of 0.3% in 2014 to 6.7% in 2025. It currently ranks as the 2nd most popular content management system, outperforming Joomla and Drupal. Both of those had larger market shares up until 2019 – 5.4% and 3.5%, respectively, compared to Shopify’s 2.6% at the time. In 2020, Shopify took over Drupal and the following year it surpassed Joomla and has continued climbing since then. 17
Here’s a snapshot of CMS market share trends since 2016:
What CMS Is Growing The Fastest?
Between 2015 and 2025, Wix has been the fastest-growing CMS, increasing its market share from 0.3% to 5.2%, which represents a growth rate of 1,633% over the course of the past decade. 17
CMS Usage By Top Traffic Sites 🚧
Consistently with WordPress popularity across all websites, this CMS is a top choice among the most popular websites that use CMS, specifically accounting for 52.5% of the market share across the top 1 million websites and 48.2% for the top 1,000 websites. 18
While Drupal ranked 6th by overall usage, it is especially common among the 10,000 top ranked websites – representing a 8.2% market share. 19
Here’s a table with CMS usage rates by top traffic sites:
- https://w3techs.com/technologies/overview/content_management ↩︎
- https://trends.builtwith.com/websitelist/WordPress/Entire-Internet ↩︎
- https://trends.builtwith.com/cms/WordPress ↩︎
- https://trends.builtwith.com/cms/Shopify ↩︎
- https://w3techs.com/technologies/details/cm-wix ↩︎
- https://trends.builtwith.com/cms/Wix ↩︎
- https://w3techs.com/technologies/details/cm-squarespace ↩︎
- https://trends.builtwith.com/cms/Squarespace ↩︎
- https://w3techs.com/technologies/details/cm-joomla ↩︎
- https://trends.builtwith.com/cms/Joomla! ↩︎
- https://w3techs.com/technologies/details/cm-drupal ↩︎
- https://trends.builtwith.com/cms/Drupal ↩︎
- https://w3techs.com/technologies/details/cm-webflow ↩︎
- https://trends.builtwith.com/cms/Webflow ↩︎
- https://w3techs.com/technologies/details/cm-weebly ↩︎
- https://trends.builtwith.com/cms/Weebly ↩︎
- https://w3techs.com/technologies/history_overview/content_management/ms/y ↩︎
- https://w3techs.com/technologies/cross/content_management/ranking ↩︎
- https://w3techs.com/technologies/breakdown/cm-drupal/ranking ↩︎
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