How to Set Up Google Analytics in WordPress for Beginners

When it comes to optimizing and properly marketing a website, few things are as valuable as knowing your audience and how they interact with your content. This information can inform nearly every business decision you make. That’s why it’s a smart idea to set up Google Analytics in WordPress.

How to Create a Custom WordPress Search Form (In 3 Simple Steps)

Search is a key part of the online experience, and it's how most users find information on the web. As such, if a visitor arrives on your site and can't immediately find what they're looking for, there's a good chance they may leave without digging further. A WordPress search form can help make sure that doesn't happen.

Google Web Stories in WordPress: How to Create Them?

We all like to experiment with different types of content from time to time. Storytelling is one of them. It's fun for us, the creators, and for our readers because storytelling is one of the most engaging content formats, especially if it's visual. The good news is that Google Web Stories for WordPress gives you the chance to be a storyteller, too.

Substack vs WordPress: Best Place to Launch a Newsletter Blog in 2025?

Trying to choose between Substack vs WordPress to create a blog or online platform? Or confused by the difference between these two platforms in the first place? Substack has gained a lot of traction as a place for journalists and writers to build a blog/newsletter and earn money with subscription content, but WordPress is still the engine that powers most the websites on the internet.