{"id":29040,"date":"2020-02-13T11:57:00","date_gmt":"2020-02-13T09:57:00","guid":{"rendered":"https:\/\/themeisle.com\/blog\/?p=29040"},"modified":"2020-02-13T12:47:40","modified_gmt":"2020-02-13T10:47:40","slug":"joao-santos-interview","status":"publish","type":"post","link":"https:\/\/themeisle.com\/blog\/joao-santos-interview\/","title":{"rendered":"Jo\u00e3o Santos Interview &#8211; &#8220;Doing Artwork Is Like Playing the Telephone Game&#8221;"},"content":{"rendered":"\n<p>Hello people! If you enjoyed our past interviews with your favorite WordPress professionals, stay with us once again because today we&#8217;ll be talking about a beautiful topic: arts. Jo\u00e3o Santos will share with us his deliciously honest learnings from years of creating illustrations and comics for the web. <\/p>\n\n\n\n<p><em>Before that, allow me to briefly mention our latest interview from WordCamp Europe with <a href=\"https:\/\/themeisle.com\/blog\/valentina-thorner-interview\/\">Valentina Th\u00f6rner<\/a> about what it takes to be a lead support engineer and how to make your customers happy. You&#8217;ll find valuable advice on this one.<\/em><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-image is-style-circle-mask\"><figure class=\"aligncenter size-large\"><img data-opt-id=930281573  fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:1024\/h:1024\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg\" alt=\"Jo\u00e3o Santos Interview on Visual Arts and Illustration for Web\" class=\"wp-image-29044\" srcset=\"https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:1024\/h:1024\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 1024w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:300\/h:300\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 300w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:150\/h:150\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 150w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:768\/h:768\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 768w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:50\/h:50\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 50w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:240\/h:240\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 240w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:397\/h:397\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 397w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:600\/h:600\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 600w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:148\/h:148\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 148w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:195\/h:195\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 195w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:135\/h:135\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 135w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:1080\/h:1080\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 1258w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:1080\/h:1080\/q:mauto\/f:best\/dpr:2\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos.jpg 2x\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>When it comes to our today&#8217;s guest, <a href=\"http:\/\/batesgen.net\/\" target=\"_blank\" rel=\"noopener\" aria-label=\"Jo\u00e3o Santos (opens in a new tab)\">Jo\u00e3o Santos<\/a>, let&#8217;s just say he&#8217;s been a friendly figure in our team for a few years now. He is helping us create quality <a href=\"https:\/\/wpshout.com\/comics\/\" target=\"_blank\" rel=\"noopener\" aria-label=\"WordPress comics (opens in a new tab)\">WordPress comics<\/a> for our blogs and social media channels. <\/p>\n\n\n\n<p>His personality will quickly emerge from what you&#8217;ll read next. What we appreciate about him, aside from his professionalism, is his straightforward attitude, his way of staying true to himself, and how freely he manages to cope with work and life.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p>As simple as it might sound, Jo\u00e3o didn&#8217;t pick up any productivity techniques or role models throughout his freelancing career; he just gets things done. And does them from the heart and with an open mind. He describes his work as <em>messy<\/em>, which didn&#8217;t really surprise me&#8230; Aren&#8217;t all artists like that? <\/p>\n\n\n\n<p>Jo\u00e3o Santos was very natural and frank in feeding our curiosities about his job, and you&#8217;ll learn a lot from him no matter if you&#8217;re an illustrator or not. <\/p>\n\n\n\n<p>And, by the way, if you&#8217;re looking for a trustworthy visual artist, <a rel=\"noopener\" aria-label=\" (opens in a new tab)\" href=\"http:\/\/batesgen.net\/\" target=\"_blank\">he&#8217;s the guy<\/a>.<\/p>\n\n\n\n\t\t<div class='ti-tweet-clear'><\/div>\n\t\t\t<div class='ti-tweet_wrapper'>\n\t\t    \t<div class='ti-tweet_text'>\n\t\t    \t\t<a href='https:\/\/twitter.com\/share?text=Jo%C3%A3o+Santos+%28%40batesgenartwork%29+%23interviewed+at+%40Themeisle+-+on+art%2C+illustration%2C+and+%23WordPress&via=themeisle&related=themeisle&url=https:\/\/themeisle.com\/blog\/joao-santos-interview\/' target='_blank' rel='nofollow'>Jo\u00e3o Santos (@batesgenartwork) #interviewed at @Themeisle - on art, illustration, and #WordPress<\/a>\n\t\t    \t<\/div>\n\t\t    \t<div class='ti-tweet_sharebtn'>\n\t\t    \t<a href='https:\/\/twitter.com\/share?text=Jo%C3%A3o+Santos+%28%40batesgenartwork%29+%23interviewed+at+%40Themeisle+-+on+art%2C+illustration%2C+and+%23WordPress&via=themeisle&related=themeisle&url=https:\/\/themeisle.com\/blog\/joao-santos-interview\/' target='_blank' rel='nofollow'>Click To Tweet \n\t\t    \t\t<span><\/span>\n\t\t    \t<\/a>\n\t\t    <\/div>\n\t\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Jo\u00e3o Santos Interview &#8211; &#8220;Doing Artwork Is Like Playing the Telephone Game&#8221;<\/h2>\n\n\n\n<p><strong>When and how did you start working with WordPress? Is there an interesting story here?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p>Jo\u00e3o Santos:<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>I think I started experimenting with <a href=\"https:\/\/themeisle.com\/blog\/what-is-wordpress\/\">WordPress<\/a> around 2010. I was making a portfolio website for myself, learning some web design basics as I went along. At some point I read something about WordPress and how \u2018the loop\u2019 worked and started adapting the static design I had created so far to a WordPress theme. A little bit after that, I joined a project with some friends, where I wrote articles about entertainment and other topics, and we wanted to create a type of social network for bloggers. <\/p>\n\n\n\n<p>Since we were such a small team and only a couple of us had some <a href=\"https:\/\/themeisle.com\/blog\/how-to-become-a-wordpress-developer\/\">programming skills<\/a>, we had to wear a lot of hats and trying to <a href=\"https:\/\/themeisle.com\/blog\/how-to-make-a-website\/\">build that website<\/a> was my first key test. <\/p>\n\n\n\n<p>Afterward, because of that experience, I landed some web design \/ dev works. During that period, I was always working on stuff that was above my skill set. I was asked to create a website with an inventory of thousands of products and their manufacturers, that needed to be related to different documents, that in turn would be accessible depending on different user levels. All of that on top of a lot of quirky functionalities asked by the client. <\/p>\n\n\n\n<p>After it was built, the client decided he also wanted to have a web store, so I needed to turn all that previous content into products, that also needed to be connected to their external <a href=\"https:\/\/themeisle.com\/blog\/wordpress-crm-plugins\/\">CRM<\/a>. It was such a giant task for the skill set I had at that time, that when I finished it I was pretty confident about my WordPress skills. At the same time, I was so exhausted that I decided to only accept web dev work sporadically. And eventually I stopped doing web dev and design at all.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What&#8217;s your technique for staying productive throughout the day?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>A giant cup of coffee in the morning. Ideally \u201cSical\u201d coffee, freshly made. <\/p>\n\n\n\n<p>Jokes apart, I try to plan my days and weeks in advance, and when everything goes according to plans, it\u2019s pretty easy to stay productive. Now, we all know (or maybe it\u2019s just me) that things are always haywire and a lot of times you find yourself surrounded by entropy. When I\u2019m feeling this, I try to do something else for a bit and set an alarm clock to remind me to get back to work. <\/p>\n\n\n\n<p>Actually, that might be my technique. A lot of alarm clocks telling you what you need to do. And you feel guilty every time you snooze them so, eventually, you just force yourself into productivity.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>How do you define &#8220;being successful&#8221;?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>That\u2019s something I try not to define &#8211; \u201cbeing successful\u201d &#8211; at all. There\u2019s a lot of successes in life. Being alive is a major success. Being healthy and having people who care about you is also a great success. <strong>On a broader view, I see success as a moment where things go as you intend.<\/strong> For example, at some point, I wanted to do the things I liked, professionally. I\u2019m able to do it right now, but I can\u2019t say that I\u2019m successful or not, because these things fluctuate a lot and one moment you\u2019re flying high, the other moment, Tag, you\u2019re it!<\/p>\n\n\n\n<p><strong>I think, ultimately, being successful is something we just say about the others.<\/strong> That person that you know that has that job that pays a lot, a very nice house, a great car, great family, son plays football, daughter is number one in class, the dog does tricks. But that same person might look at others and think how much more successful they are because they don\u2019t have as many responsibilities, they can live with less money, still travel a lot more than he \/ she does. It\u2019s very subjective, I just avoid thinking about it at all.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What do you like to do when you&#8217;re not illustrating?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>I\u2019m that kind of person who\u2019s always finding new interests and then going through the rabbit hole until the spell breaks and something new appears. But the stuff I always love to do (and always will) besides drawing, is watching movies, listening to music, playing guitar, reading, wiki surfing, and recently I got myself more interested in video games. <\/p>\n\n\n\n<p>I also love to spend some quality time with friends, having conversations and going to places that transform into golden memories. I\u2019m very nostalgic and I waste a lot of time dwelling on things from the past.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What do you wish more people knew about WordPress?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>The <a href=\"https:\/\/themeisle.com\/blog\/wordpress-com-vs-wordpress-org\/\">difference between WordPress.com and WordPress.org<\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What&#8217;s the one thing you&#8217;d like to change about WordPress?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>Having some kind of norms for placement in plugins settings, options, etc. I hate when I have to move my furniture to find where the plugin settings are. On the other hand, that type of freedom to work around the structure is what makes WordPress great.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>Did you ever try other platforms like Ghost, Wix or Squarespace? If yes, how do you see them in relation to WordPress?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>I tried Joomla and checked <a href=\"https:\/\/themeisle.com\/blog\/make-a-website-with-wix\/\">Wix<\/a> because a friend asked me for help with his website. But basically, once I used WordPress for the first time, it became the entirety of my web dev \/ design.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>Describe your work in one word.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p><strong>Messy.<\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What&#8217;s the most challenging thing about visual arts?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p><strong>Conveying \/ managing intentions.<\/strong> Both yours and the others\u2019. Since art is such an abstract form of communication, a lot of times, doing artwork, especially when you\u2019re doing stuff for an audience and the web, is a lot like playing the telephone game. <strong>Sometimes you\u2019ll be frustrated because your message didn\u2019t get through or your joke didn\u2019t land.<\/strong> Or even worse, people might judge your intentions, based on factors that are completely arbitrary. <\/p>\n\n\n\n<p>For example, my comics almost always depict people doing or saying goofy stuff. Since I\u2019m doing stuff for a large international audience, I try to represent my characters as diverse as possible, regarding genders, clothing, skin tones, etc. And most times, when I write my jokes, I do them imagining blanks. No gender, no ethnicity. Only afterward, and almost randomly, I create bodies to give life to my jokes. This way I\u2019m confident I\u2019m not making my jokes based on preconceptions. <\/p>\n\n\n\n<p>However, the random body I give to one of my characters and the content of the joke might, involuntarily, hurt some kind of susceptibility. I always try to be aware of that, but it\u2019s really a hard task to think in advance, who might be offended with something that I put out in a completely arbitrary way. <\/p>\n\n\n\n<p>The opposite could also happen. Imagine I have some drawing limitations, like, I only drew Martians my entire life. And at some point, people could say I have some hidden agenda against Earthlings thus not putting enough of them in my comics when, in fact, I only know how to draw Martians!!<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>Does illustrating for the web require skills like drawing or painting on the paper first?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>It really depends on what you want to do. I\u2019m a classic guy who grew up drawing and painting on paper, and even though I create most of my stuff digitally nowadays (I draw on my faithful Wacom), I still use pen and paper a lot. It\u2019s great to make loose sketches, finding shapes or just brainstorm ideas, without having to create a \u2018brainstormforcomic#469_v4\u2019 file.<\/p>\n\n\n\n<p>So I\u2019d say that &#8211; paper drawing skills are welcomed, but not necessary. I mean, you can make a comic in MS Paint if you want to.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>How much time does an illustrator need on average to create a comic from scratch?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>I can only say my average, which is between 3 to 5 hours. Essentially, the more refined or complex you want them to look in terms of layouts and the number of strips, the more time it will take. If you look at, for example, Little Nemo in Slumberland, a brilliant comic from the beginning of the 20th century, you\u2019ll see pages that belong to a museum. Surely, each of those comics took a lot of time to create. <\/p>\n\n\n\n<p>However, creating comics for the web, you have to think of how much time and effort it\u2019s really worth. I want my comics to look good, but at the same time, people will scroll over them in nanoseconds. So I figured I\u2019d need to find a compromise between how good I want them to look and how much they\u2019ll cost to make, and I try to create the most effective work with that time I\u2019ve given myself. <\/p>\n\n\n\n<p>Some artists would kill me for saying this, but that\u2019s how the world works (at least my world).<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What&#8217;s harder for an experienced illustrator? The creative process (thinking about the concept, the look, the approach) or the execution (once you have the idea in mind)?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>Often times this goes in circles. I try to gather ideas from a lot of places and note them down for future use. Sometimes just by thinking about the concept, the whole thing opens up and I can see the full work just from that idea. When this happens, it\u2019s pure gold and you have a lot of fun with the execution because you have a really good blueprint and anything you add afterward will just make it better.<\/p>\n\n\n\n<p>However, as much as I try to make this happen, it\u2019s not guaranteed. Sometimes you have some very rough ideas and you start executing around it; you go from concept to execution repeatedly, scratching ideas, figuring out stuff doesn\u2019t work and having to come up with solutions while you\u2019re already drawing, etc. Sometimes this creates great pieces. But honestly, if you have a great concept planned from the start, you\u2019re in for much smoother sailing.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What is your favorite type of client? What about the client that you enjoy working with the least?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p> Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>There\u2019s a lot of irony here because, you know I make a lot of comics where I depict different types of clients (and usually not in a very pleasant manner), but to tell you the truth, I don\u2019t think I ever came up with a client I could say \u201cit\u2019s this or that type of client\u201d. There are several things I appreciate in a client, like being straightforward with their briefings, being open to discuss ideas, being respectful with me both personally and professionally, being fair and not vanishing with my paycheck (LOL), etc. <\/p>\n\n\n\n<p>The things I don\u2019t like, are just the opposite of this. Though I can make comics about that terrible client who\u2019ll send you their logo in a low res image inside a PowerPoint, when this actually happens (and oh boy, does that happen!) it\u2019s no nightmare. You just explain what you need and why what they sent isn\u2019t it. <strong>If they knew everything about your job, they wouldn\u2019t need you<\/strong>, so it\u2019s important to keep in mind that <strong>a person being lay about some subject isn\u2019t a trace of personality neither is an indicator of their competence. <\/strong><\/p>\n\n\n\n<p>Also, everyone makes mistakes and I do appreciate the capacity of owning them. And I try to play by those same rules.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong>What are your recommendations for a beginner visual artist?<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<p>Jo\u00e3o Santos: <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>I\u2019ll throw a very vague recommendation, but one that I think is precious and comes streamlined with my last answer. A lot of times, when we\u2019re starting out, we look up to people that have been doing it for a long time and absorb their experiences in a way that can create some preconceptions. Like, when I started freelancing, I would read and hear about all those clients from hell. It\u2019s very easy to get lost in this stuff and suddenly you\u2019re talking about bad clients with other people because you want to sound like the pros. <\/p>\n\n\n\n<p>What you don\u2019t notice is that this will actually affect your future experience, because you\u2019re already conditioned by the experience of someone that probably was already conditioned by another. Though it\u2019s very important to research and learn your trade with people that experienced what you haven\u2019t, <strong>it\u2019s crucial to keep an open mind about everything. Experiences from others always tend to be biased reports.<\/strong> <\/p>\n\n\n\n<p>So, my advice is to be open and fair to yourself and others, try stuff and, more importantly, ask yourself if you like what you do from time to time. Working professionally as an artist is usually a blessing because you\u2019re being paid to make your passion. Keep that in mind.<\/p>\n<\/div>\n<\/div>\n\n\n\n\t\t<div class='ti-tweet-clear'><\/div>\n\t\t\t<div class='ti-tweet_wrapper'>\n\t\t    \t<div class='ti-tweet_text'>\n\t\t    \t\t<a href='https:\/\/twitter.com\/share?text=Jo%C3%A3o+Santos+%28%40batesgenartwork%29+%23interviewed+at+%40Themeisle+-+on+art%2C+illustration%2C+and+%23WordPress&via=themeisle&related=themeisle&url=https:\/\/themeisle.com\/blog\/joao-santos-interview\/' target='_blank' rel='nofollow'>Jo\u00e3o Santos (@batesgenartwork) #interviewed at @Themeisle - on art, illustration, and #WordPress<\/a>\n\t\t    \t<\/div>\n\t\t    \t<div class='ti-tweet_sharebtn'>\n\t\t    \t<a href='https:\/\/twitter.com\/share?text=Jo%C3%A3o+Santos+%28%40batesgenartwork%29+%23interviewed+at+%40Themeisle+-+on+art%2C+illustration%2C+and+%23WordPress&via=themeisle&related=themeisle&url=https:\/\/themeisle.com\/blog\/joao-santos-interview\/' target='_blank' rel='nofollow'>Click To Tweet \n\t\t    \t\t<span><\/span>\n\t\t    \t<\/a>\n\t\t    <\/div>\n\t\t<\/div>\n\n\n\n<p><em>That sums up our Jo\u00e3o Santos interview. If you enjoyed it and want to learn more, please leave your comments in the section below. Also, if you have any ideas for who we should talk to next, feel free to share your suggestions with us!<\/em><\/p>\n\n\n<style>.ticss-d144f107 strong{font-weight: 700;\n    letter-spacing: -0.2px;\n    line-height: 1.2;\n    display: inline-block;}<\/style>\n\n\n<div class=\"wp-block-columns speed-guide has-white-color has-text-color has-background has-link-color wp-elements-2f81f6c5526477b5b4d52d1ca4513949 is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" style=\"background-color:#4267cf\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image size-medium\"><img data-opt-id=30701221  fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:300\/h:300\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png\" alt=\"speed guide\" class=\"wp-image-113040\" srcset=\"https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:300\/h:300\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 300w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:1024\/h:1024\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 1024w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:150\/h:150\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 150w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:768\/h:768\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 768w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:50\/h:50\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 50w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:240\/h:240\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 240w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:397\/h:397\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 397w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:600\/h:600\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 600w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:148\/h:148\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 148w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:195\/h:195\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 195w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:135\/h:135\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 135w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:1080\/h:1080\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 1200w, https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:1080\/h:1080\/q:mauto\/f:best\/dpr:2\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2025\/09\/e2ce20299a807336c68c2e029640adaa1.png 2x\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center ticss-58e79f2f\" style=\"font-size:14px\"><strong>FREE GUIDE<\/strong><\/p>\n\n\n\n<p class=\"ticss-d144f107\" style=\"font-size:25px\"><strong>4 Essential Steps to Speed Up Your&nbsp;WordPress Website<\/strong><\/p>\n\n\n\n<p class=\"ticss-3b627beb\">Follow the simple steps in our 4-part mini series and reduce your loading times by 50-80%.&nbsp;\ud83d\ude80<\/p>\n\n\n<p><div class=\"frm_forms  with_frm_style frm_style_themeisle\" id=\"frm_form_4_container\" data-token=\"c4c81c24bdb79c507973b64107966d8d\">\n<form enctype=\"multipart\/form-data\" method=\"post\" class=\"frm-show-form  frm_pro_form \" id=\"form_site-speed-guide-below-post\" data-token=\"c4c81c24bdb79c507973b64107966d8d\">\n<div class=\"frm_form_fields \">\n<fieldset>\n<legend class=\"frm_screen_reader\">Site Speed Guide - Below Post<\/legend>\r\n\r\n<div class=\"frm_fields_container\">\n<input type=\"hidden\" name=\"frm_action\" value=\"create\" \/>\n<input type=\"hidden\" name=\"form_id\" value=\"4\" \/>\n<input type=\"hidden\" name=\"frm_hide_fields_4\" id=\"frm_hide_fields_4\" value=\"\" \/>\n<input type=\"hidden\" name=\"form_key\" value=\"site-speed-guide-below-post\" \/>\n<input type=\"hidden\" name=\"item_meta[0]\" value=\"\" \/>\n<input type=\"hidden\" id=\"frm_submit_entry_4\" name=\"frm_submit_entry_4\" value=\"4ba3cb1e2c\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/blog\/wp-json\/wp\/v2\/posts\/29040\" \/><input type=\"hidden\" name=\"item_meta[18]\" id=\"field_6px6q2\" value=\"\/blog\/wp-json\/wp\/v2\/posts\/29040\"  data-frmval=\"\/blog\/wp-json\/wp\/v2\/posts\/29040\"   \/>\n<div id=\"frm_field_15_container\" class=\"frm_form_field form-field  frm_required_field frm_none_container\">\r\n\t<label for=\"field_6px6q\" id=\"field_6px6q_label\" class=\"frm_primary_label\">Your Email\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\r\n\t<\/label>\r\n\t<input type=\"email\" id=\"field_6px6q\" name=\"item_meta[15]\" value=\"\"  autocomplete=\"email\"  placeholder=\"your@email.com\" data-reqmsg=\"Your Email cannot be blank.\" aria-required=\"true\" data-invmsg=\"Your Email is invalid\" aria-invalid=\"false\"  \/>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_17_container\" class=\"frm_form_field form-field  frm_none_container vertical_radio\">\r\n\t<div  id=\"field_6px6q3_label\" class=\"frm_primary_label\">Subscribe to our newsletter\r\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n\t<\/div>\r\n\t<div class=\"frm_opt_container\" aria-labelledby=\"field_6px6q3_label\" role=\"group\">\t\t<div class=\"frm_checkbox\" id=\"frm_checkbox_17-0\">\t\t\t<label  for=\"field_6px6q3-0\">\n\t\t\t<input type=\"checkbox\" name=\"item_meta[17][]\" id=\"field_6px6q3-0\" value=\"true\"  data-invmsg=\"Subscribe to our newsletter is invalid\" aria-invalid=\"false\"   \/> Subscribe to our newsletter<\/label><\/div>\n<\/div>\r\n\t\r\n\t\r\n<\/div>\n<div id=\"frm_field_14_container\" class=\"frm_form_field form-field \">\r\n\t<div class=\"frm_submit frm_flex\">\r\n<button class=\"frm_button_submit frm_final_submit\" type=\"submit\"   formnovalidate=\"formnovalidate\">FREE ACCESS<\/button>\r\n\r\n\r\n\r\n<\/div>\r\n<\/div>\n\t<input type=\"hidden\" name=\"item_key\" value=\"\" \/>\n\t\t\t<div id=\"frm_field_24_container\">\n\t\t\t<label for=\"field_8g19i\" >\n\t\t\t\tIf you are human, leave this field blank.\t\t\t<\/label>\n\t\t\t<input  id=\"field_8g19i\" type=\"text\" class=\"frm_form_field form-field frm_verify\" name=\"item_meta[24]\" value=\"\"  \/>\n\t\t<\/div>\n\t\t<input name=\"frm_state\" type=\"hidden\" value=\"tGKtIG19U6wyYcew8uBtte3ssdTz1hw5gKqfWfzonXgwF9M0QAXa6pd1+Qu8+H8p\" \/><\/div>\n<\/fieldset>\n<\/div>\n\n<p style=\"display: none !important;\" class=\"akismet-fields-container\" data-prefix=\"ak_\"><label>&#916;<textarea name=\"ak_hp_textarea\" cols=\"45\" rows=\"8\" maxlength=\"100\"><\/textarea><\/label><input type=\"hidden\" id=\"ak_js_1\" name=\"ak_js\" value=\"134\"\/><script>document.getElementById( \"ak_js_1\" ).setAttribute( \"value\", ( new Date() ).getTime() );<\/script><\/p><\/form>\n<\/div>\n<\/p>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"Hello people! If you enjoyed our past interviews with your favorite WordPress professionals, stay with us once again because today we&#8217;ll be talking about a beautiful topic: arts. Jo\u00e3o Santos will share with us his deliciously honest learnings from years of creating illustrations and comics for the web. Before that, allow me to briefly mention&#8230;","protected":false},"author":4,"featured_media":29207,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[285,284],"tags":[],"hashtags":[],"class_list":["post-29040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","category-wordpress-community"],"wppr_data":{"cwp_meta_box_check":"No"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.8 (Yoast SEO v26.1.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jo&atilde;o Santos Interview - Illustration and Visual Arts Insights and Tips<\/title>\n<meta name=\"description\" content=\"Check out our Jo&atilde;o Santos interview to learn about his insights on visual arts, web illustration, WordPress, clients, and more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/themeisle.com\/blog\/joao-santos-interview\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jo&atilde;o Santos Interview - &quot;Doing Artwork Is Like Playing the Telephone Game&quot;\" \/>\n<meta property=\"og:description\" content=\"Check out our Jo&atilde;o Santos interview to learn about his insights on visual arts, web illustration, WordPress, clients, and more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/themeisle.com\/blog\/joao-santos-interview\/\" \/>\n<meta property=\"og:site_name\" content=\"Themeisle Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-13T09:57:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-13T10:47:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mllj2j8xvfl0.i.optimole.com\/cb:c5QE.37290\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/themeisle.com\/blog\/wp-content\/uploads\/2020\/02\/joao-santos-interview.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2180\" \/>\n\t<meta property=\"og:image:height\" content=\"1090\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Adelina Tuca\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Adelina_Tuca\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Adelina Tuca\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"13 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/themeisle.com\/blog\/joao-santos-interview\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/themeisle.com\/blog\/joao-santos-interview\/\"},\"author\":{\"name\":\"Adelina Tuca\",\"@id\":\"https:\/\/themeisle.com\/blog\/#\/schema\/person\/77ebcad0dedb708423ee0e9f19423a76\"},\"headline\":\"Jo\u00e3o Santos Interview &#8211; 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