Hostinger website builder review.

Are you interested in Hostinger’s affordable website builder plans? Want to know more about how the company’s website building tools work? Look no further than this Hostinger Website Builder review!

📚 I’ve tested the Hostinger Website Builder out, and today I’ll share:

At the end of this article, I’ll talk a little bit about how I think Hostinger stacks up against the competition + what makes it stand out.

Let’s dive into the Hostinger Website Builder review! 🪂

What is the Hostinger Website Builder?

Hostinger Website Builder plan page screenshot for Hostinger Website Builder review.

The Hostinger Website Builder is an AI-assisted visual website builder that allows you to create a full website in minutes. This tool makes it easy to set up a blog, portfolio website, or ecommerce store.

You can access the Hostinger Website Builder through most Hostinger web hosting plans. Hostinger even offers a specialized website builder plan, which I’ll talk about more in the pricing section of this Hostinger Website Builder review.

Hostinger Website Builder features

  • Drag and drop website builder
  • 150 designer-created templates
  • AI tools for website creation, copywriting, SEO, and heatmaps
  • Ecommerce store building tools
  • Automated inventory and order management tools
  • Appointment booking tools
  • Integrations with marketing tools, like Google Analytics, Google Tag Manager, and Facebook Pixel

📌 Note that ecommerce and appointment booking features aren’t included with all web hosting plans, but they are included in the dedicated website builder plan.

Hostinger Website Builder review: how it works

Initial setup

One of the best things about the Hostinger Website Builder is how easy it is to set up the basics of your website.

You can get started by manually choosing a template from Hostinger’s library of 150+ templates. Or, you can use Hostinger’s AI website building tools to generate a website based on a text prompt.

If you want to use the AI tool, all you need to do is tell Hostinger your brand name and website type, then add a simple description of your business.

Page to input website information for the Hostinger Website Builder AI process.

The AI will process the information, and within a couple of minutes, it will produce a full website layout for you.

Here’s an example of a website I created for a blog called “Marketing Online” using the Hostinger Website Builder:

Forest green website with the header "Marketing Online" on one side and a short blurb about detailed tutorials on the other side.

I’m a little uncertain about the chosen image, but the website layout itself is functional, albeit a bit basic. You would still likely want to put some work into customizing it.

If you want to take a more active role in building your website, you also can choose from Hostinger’s library of 150 designer templates. You can search this template library based on categories, such as fashion, photography, technology, and marketing.

Since I’m using a marketing blog as the example website for this article, I decided to take a look at the marketing templates:

Examples of Hostinger website templates for Hostinger Website Builder review.

I’m a big fan of these templates, especially the Tati Uribe template, which features clean navigation, a prominent image, a highly visible tagline, and a call-to-action button. In fact, three out of four of these templates feature a call-to-action button, something notably absent from the AI-built website.

Once you’ve selected a template, Hostinger will set it up for you in just a few seconds. You’ll have to copy + paste your brand details into the appropriate areas of the website, but this still won’t take much longer than building your website with AI.

All in all, I was impressed by the speed and simplicity of both of these methods of website setup. However, I think using a template is going to be the best route for most people, as the templates create more attractive and effective websites than the AI builder.

Editing and managing your website

The next thing to consider in this Hostinger Website Builder review is the process of actually editing and managing your website. Luckily, this is almost as easy as the initial website setup.

To get started, you can click on any section of your website layout to edit it. You’ll also notice that you can use AI Assist to generate content in certain areas, such as the tagline and other text areas.

Hostinger Website Builder with the tagline highlighted, showing options for editing text and AI Assist.

Once you’re satisfied with the home page, you can click on any link in the navigation to look at/edit another page. Or, if you want to edit settings that will apply to the whole website, you can click on the paint palette in the sidebar. This will open the Website Styles menu, where you can edit things like colors, fonts, and button styles.

Hostinger Website Builder with Website styles menu open to the Colors section.

All in all, the Hostinger Website Builder is easy to use and provides all the customization options you need to create a unique, effective website. You can use the same tools to edit your website at any time, such as to update it with new information or a new brand look.

However, there is one downside: if you want to run an online store, you’ll have to manage it in a separate area. This area is simple to navigate and even comes with some guidance on your first steps to creating an ecommerce store:

Hostinger ecommerce setup area with checklist.

You can use this area to create, manage, and update products, appointment types, and discounts with ease. However, you won’t be able to edit much about the appearance of your ecommerce store. So, if you want to create a unique ecommerce store experience, you might be better off with one of Hostinger’s WordPress plans or a dedicated ecommerce platform.


Blogs are an essential component of many websites, so I also wanted to take a look at Hostinger’s blogging tools for this Hostinger Website Builder review.

You can access these tools by clicking on the pencil icon in the sidebar of the main site editor.

Each site comes with a couple of premade blog posts so you can get a feel for what posts created by Hostinger look like.

If you’re using the AI builder process, these will come with titles and taglines related to your website topic. These topics can be great sources of inspiration.

Example of a blog post started by the Hostinger AI for Hostinger Website Builder review.

The process for creating a blog post is quite similar to editing a regular page on your site. You can click on the header to see editing options for the title and description, click on the main image to replace it, and click on the text area to start writing. You’ll also get the AI assist option here.

Want to add more than text? There are dozens of preformatted elements you can add, including photo galleries, maps, and many more.

"Add new section" area of the Hostinger Website Builder open to "About" sections.

These sections don’t give you quite as much flexibility as you would get from using WordPress, but they’re comparable to the tools offered by other website builders.

All in all, the blogging tools offered by Hostinger are easy to use and give you all the options you need to create varied, high-quality blog posts your audience will love.

Hostinger Website Builder pricing

The final thing to consider in this Hostinger Website Builder review is the cost.

👉 As one might expect, this depends on the plan you choose. The cheapest option is the Premium Website Builder plan, which costs $2.99 per month (for a 4-year subscription) and includes the following:

  • One free domain
  • Up to 100 websites
  • Up to 100 email addresses
  • Fully featured website builder
  • Unmetered traffic
  • Free SSL certificates
  • Ecommerce features
  • Marketing integrations

This plan is quite affordable and offers everything you need to build a home for your online business. Additionally, it enables you to create company email addresses for your team members and build multiple websites.

However, you won’t get eCommerce features or AI features like AI Writer, AI Image Generator, etc. Their Business Website Builder plan is an excellent solution if you want to attach an eCommerce store to your website or use these extended AI features.

Note that these prices rise after the first term. The cost for the Website Builder plan ranges from $7.99 to $11.99 depending on the chosen period. This is a notable increase, but both plans are still quite affordable compared to other hosting options.

👉 Hostinger Website Builder is also available in their regular hosting plans which costs same $2.99 per month.

Is the Hostinger Website Builder right for your business? 💼

Now it’s time to answer the big question: is the Hostinger Website Builder worth it? How does it compare to the other website builders on the market?

👉 There isn’t space to get into a full comparison in this article, but I’ve tried several other website builders so I can share some thoughts:

  • The Hostinger Website Builder is as easy to use as most of the competition. In fact, the Website Styles area provides simpler and more robust customization options than many other website builders.
  • The AI tools are effective and fast, though not always impressive in terms of the design. These options are being offered by many website builders, but they aren’t available in all instances.
  • The templates are all of high quality. However, Hostinger doesn’t offer as many templates as Wix or Squarespace.
  • The blogging tools are easy to use and offer similar flexibility to most website builders, although WordPress website builders offer more options.
  • The ecommerce tools are effective, albeit somewhat simplistic, when compared to other options like Shopify and WooCommerce.

To conclude this Hostinger Website Builder review, the features are quite similar to what you’ll get from other website builders at a basic level.

What really makes Hostinger Website Builder great is the affordability: you can start for as little as $2.99 per month and keep your costs under $10 per month.

If you want ecommerce features, you’ll pay a bit more than $10 per month, but it will still be significantly less than the $25+ per month you’ll pay with Wix, Squarespace, or Shopify.

👉 So if you’re looking for a website builder that’s both affordable and high-quality, Hostinger is a great option for you!

If you want to see some other options, check out our full roundup of the best website builders. 🏗️

What do you think of our Hostinger Website Builder review? Tell us about the website you want to build with it in the comments section below!

Hostinger Website Builder

5 out of 5

The Hostinger Website Builder is a drag-and-drop website builder that makes it easy to create a beautiful, functional website. You can even use Hostinger’s AI tools to generate a working website in just a couple of minutes.

Top features:
AI tools for website creation, SEO, copywriting, and heatmaps
150 designer-created templates
Ecommerce tools (limited to some web hosting plans)
Integrations with top marketing tools like Google Analytics and Facebook Pixel.

5 out of 5
Ease of Use
5 out of 5
5 out of 5


AI tools make it easy to build your whole website in a couple of minutes

150 highly attractive templates that can be set up in seconds

Easy site editing

Easy blog post creation

Variety of pre-made elements that can be added to pages and blog posts

Effective ecommerce tools

Affordable pricing, with plans starting as low as $2.99


Not as much flexibility as a WordPress-based website builder

The AI designs aren't always impressive – you might be happier just picking a template

Ecommerce tools are managed in a separate area from the main website

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